As a designer and marketer, Kristie LaRochelle knows just how critical it is that a businesses’ creative messaging is on target.

So, when she sought to generate some new business for her namesake studio, KP Studios, she did some research and tried her hand at customizing a unique piece on RedPaperPlane.com. LaRochelle said she had seen a friend’s promotion that they had created through Red Paper Plane’s do-it-yourself website and really liked it.

“I wanted to remind old customers that I am still around and leave them with a nice piece that might help them remember me for future projects,” LaRochelle said. “It’s really just a nice gesture kind of thing. If it helps old customers call me, that will be outstanding.”

After perusing the templates on the Red Paper Plane website, LaRochelle landed on the 3” Pop-Up Cube. Though this piece ships flats, the three-dimensional mailer jumps to life once the mailer is opened creating a unique and fun experience for the recipient.

According to LaRochelle, the piece was very well received.